LOGO DEVELOPMENT
We develop logos for businesses, products and new projects. We explore the brief, audience and context, choose a visual direction and create a mark around its intended uses. The current package also includes colours, typefaces, brand graphics, a pattern, application examples and file preparation. We work remotely with clients in Russia and internationally.
WHEN YOU NEED LOGO DEVELOPMENT
A logo expresses a project’s name and character in a recognisable visual form. Development should consider its intended uses as well as its appearance: a website, social content, print or other materials. We discuss the brief and deliverables before starting.
Launching a new project
For a business, product or service with a name and purpose but no finished mark. We discuss its audience, character and context to choose a direction, then develop the logo and agreed supporting elements.
A new direction needs its own mark
When an offering needs a standalone identity or a relationship with an existing company. We establish which elements should connect and which should be developed, clarifying the logo brief before exploring visual options.
An idea needs a finished form
When you understand the character of the future mark but need to turn the idea into a usable design. We discuss preferences and constraints. A brief based on a specific sketch can be assessed under the separate logo-from-sketch service.
A new logo differs from refreshing an existing one. If you already have a mark, we first assess whether it needs redesign or refinement. Brand identity development is another service for a wider visual brief. The current logo package includes supporting elements, listed below.
WHAT DEVELOPMENT INCLUDES
The current service covers analysis, colours and typefaces, a logo, up to three graphic elements, a pattern, application examples and files. The concept count and specific deliverables are agreed beforehand: this price-list item does not fix a number of logo options.
Project and audience analysis
We explore the brief, name, product and competitive context. We discuss the mark’s intended character and uses, establishing visual references and constraints so decisions reflect the project’s content.
Logo development
We develop and discuss a visual solution within the agreed process, working on form, composition and typography. Concept count, approval stages and the required refinement scope are established in advance.
Colour palette and typefaces
We select combinations that support the logo and future materials, checking how colour and type work together. Usage terms and any separate typeface licence requirements are discussed before handover.
Graphics and a pattern
The current scope includes up to 3 graphic elements and a pattern. They complement the logo and support a shared visual approach across materials. Specific elements and application examples are agreed around the brief.
Application examples
We show the logo and agreed elements on selected media, discussing scale, placement and combinations with other materials. The example list and finished layouts are established before work begins.
File preparation
We prepare the approved result for further use. Formats, versions and file requirements follow the intended media. Detailed brand guidelines, additional production layouts and manufacturing are scoped separately.
LOGOS FROM THE PORTFOLIO
Mateo and Scape Viz show different approaches to marks and typography: an illustrative composition and a geometric solution. Open an example in the portfolio to view it alongside other work. Your logo’s direction follows the brief, with package deliverables agreed separately.
HOW WE CREATE THE LOGO
We begin with the brief and intended uses before developing the visual solution. After selecting a direction, we refine details, show the agreed applications and prepare final materials.
Introduction and brief
We discuss the project, name, audience, preferences and intended media, then agree the package, feedback process, price and timing.
Analysis and direction
We explore the context and select visual references, establishing an approach to form and typography. We develop the solution within the agreed brief.
Discussion and refinement
We present the result, collect comments and refine the selected direction. New tasks and scope changes are discussed before implementation.
Elements and applications
We select colours and typefaces, develop the agreed graphics and pattern, and show how the elements combine with the logo on selected media.
Approval and handover
We agree the final set, check files and required versions, then hand over the approved materials for further use.
PRICING AND TIMING
₽15,000
Timeline — 3–5 business days
The current logo development price is ₽15,000, with a listed timeline of 3–5 business days. We confirm the brief, package, feedback process and required final materials before starting.
The current scope includes project analysis, colours and typefaces, a logo, up to 3 graphic elements, a pattern, application examples and file preparation. Concept count and specific media are agreed in advance. Additional tasks are assessed before that work begins.
Timing depends on information readiness and feedback stages. Redesign, work from a sketch, brand guidelines or extra layouts require an agreed scope. Printing, manufacturing and any required paid typeface licences are separate expenses.
Payment is split into 50% before work begins and 50% after project approval, before final materials are handed over. At your request, we can sign a contract defining scope, price and timing. Discussions and presentations take place remotely.
LOGO DEVELOPMENT QUESTIONS
What should we prepare before starting?
The name, project and audience description, product or service information, intended media and preferences for the mark’s character. Competitor examples with explanations of what works or does not are useful. Missing information is discussed beforehand.
How many logo concepts are included?
This price-list item does not specify a fixed concept count. We establish it alongside the feedback process and refinement scope before starting. The terms of the separate branding service do not automatically apply to this package.
What are the price and timeline?
The current price is ₽15,000 and the listed timeline is 3–5 business days, including the supporting elements described here. We confirm scope, materials and approval stages first; additional tasks and changes are assessed separately.
How does this differ from brand identity development?
The logo is the central mark; a visual system also includes colours, typefaces and graphics. Our current logo package already includes supporting elements. Explore the separate branding page to compare the service terms and agree the right set around your brief.
Can you refresh an existing logo instead?
If a logo already exists, we can discuss redesign or focused refinement. We first review the materials and reasons for change, then select the appropriate service. Developing a new mark and working with an existing solution need different approaches.
What if I already have a sketch?
Share the sketch and explain what should remain and where the logo will be used. We assess the idea and required work. The price list has a separate logo-from-sketch service; the approach and deliverables are agreed after reviewing the material.
Which files will we receive?
The approved logo and agreed elements in the specified formats. We discuss digital and print requirements, necessary versions and intended uses before starting. A detailed visual identity guide is a separate brandbook service.
Can logo development be done remotely?
Yes, we work with clients in Russia and internationally. Brief discussions, presentations, comments and handover take place remotely. We agree approval stages and feedback collection before starting.
LET’S DISCUSS YOUR LOGO
Tell us about your project, name and intended media. We can discuss the visual direction, package and a suitable process.